BCI has been asked to develop a new strategy for the economic activities in the city center of Rotterdam, as part of an integrated spatial economic masterplan.Project summary
The municipality of Rotterdam sees the city center as the cornerstone for economic development of the city. Therefore, the economy is the prime driver for the integrated spatial-economic plan for the city center. The main building blocks for the strategy for economic development of the city center of Rotterdam are:
The starting points for the strategic plan for economic activities are a clear insight in the economic characteristics of the central district of Rotterdam as well as in the impact of the main economic, technological and labor market trends. These insights are the base for the actions to enforce the economic strengths of the city center.Method
A strategy for the development of the city center of Rotterdam as an engine for economic vitality for the city, based on (spatial-economic) analyses, in-depth research at a highly detailed level and alignment of all stakeholders.